Workman Activate is seeking a dynamic individual to join their Placemaking team as a Social Media Assistant. This hands-on role involves implementing personalized digital marketing plans for a diverse range of client properties.
About the Role
The Destination Marketing service specializes in integrated marketing programs aimed at driving footfall, increasing spending, and fostering connections with the local community. As part of the team, you will work closely with internal property managers and onsite staff to organize, facilitate, and execute marketing activities for properties.
Key Responsibilities
- Building and maintaining professional relationships with clients, tenants, and colleagues.
- Creating social media content plans for various platforms, including Twitter, Facebook, Instagram, TikTok, and LinkedIn.
- Thinking creatively to generate innovative ideas.
- Posting and monitoring daily content on social media platforms and analyzing data to report back to clients.
- Managing multiple projects and meeting deadlines.
- Developing social media channels and utilizing content management systems such as Hootsuite, WordPress, and others.
Additional Duties
- Creating and delivering e-newsletters.
- Growing consumer databases for future projects.
- Utilizing web analytics and Google Analytics.
- Experience with tools like Content Cal, Hootsuite, Sprout Social, Google Analytics, Mailchimp, and Canva is desirable.
What is Placemaking and Destination Marketing?
Placemaking involves creating places that support innovation, enterprise, and local economies based on customer and stakeholder feedback. The marketing service focuses on driving footfall, sales, and dwell time to each property.
What We Expect from You
- Proactive, practical, and positive approach to work.
- Excellent communication skills and ability to build client relationships.
- Enthusiastic team player with initiative.
- Passionate about events and marketing.
Why Workman?
- Hybrid working for a great work-life balance.
- Flexible core hours (10 am – 4 pm) with additional flexibility.
- Discretionary annual bonus, salary reviews, healthcare, life insurance, and wellness programs.
- Lifestyle benefits including gym membership and buy/sell holiday options.
- Social events throughout the year.
- Generous referral bonus.
About Workman LLP
As the UK’s leading independent commercial property management specialist, Workman LLP has longstanding relationships with leading institutional investors, private property companies, and public sector bodies. Join our team and contribute to our legacy of excellence in the property industry.
