This international health group has looked after well over 50 million customers globally since 1947. It had a presence during early years through to old age in millions of lives around the globe. Health insurance stands at the core of its business and is complimented with health clinics, digital services, hospitals, dental centers, and aged care facilities.

Having no shareholders, for Bupa, the whole self is centered around the customer. The profits are reinvested in making healthcare services better, ensuring extraordinary moments for existing and future customers.

Impact on Responsible Business

The goals of Bupa, pertaining to inclusion and diversity, shall be the fuel towards its mission for a better world. It is building an environment that shall value and respect diverse backgrounds and different perspectives for all its employees and customers. The results from embracing these differences are a stronger and better Bupa, catering to a wide array of needs from its global customer base. With a commitment to this inclusive culture, it would feel belonging to all.

Bupa embraces diversity with regard to gender, sexuality, race, social and educational background, disability, religion, age, learning styles, and personalities. Creating diverse perspectives enables understanding and helps ignite innovative ideas on how to solve a wide range of complex problems in a diversified and fast-paced changing world.

Sponsorship for International Applicants

This further includes Bupa career opportunities and international applicant sponsorship. With a keen eye on what value global talent brings to the table, Bupa is one of those that supports their international employees with various programs and initiatives. It provides qualified candidates with sponsorship so they can bring their expertise and unique points of view into the diverse workforce that Bupa has.

Bupa’s international sponsorship program assists in a smooth transition of new employees from end to end. Our program includes pre-employment support on visa applications, relocation, and induction into the company culture. Bupa realizes that sometimes moving to another country can be difficult, so we would like to offer our international hires the easiest possible process.

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Our Ambition

Diversity in All Its Forms: Something Bupa Celebrates. The organization values the cultivation of a sense of belonging, where everyone feels they can be themselves and contribute the very best from their workplace. All Bupa leaders live inclusive leadership by building diverse teams and creating safe, supportive environments to support personal professional development. Bupa looks forward to having wide representations of the customers and communities it serves within its teams, carrying all the cultural heritages that exist in its markets.

At Bupa, their vision is not only to be the most customer-centric health company in the world but also to be proud of it—not because of who they are but because of the difference their people can make. Their commitments to diversity and inclusion set them apart and help them to better serve their customers and communities.

Global Inclusion Framework

A global Inclusion Framework drives Bupa’s Inclusion & Diversity agenda, entrenching inclusion into company culture. Every year, Bupa sets new, converged global and local objectives with the following three building blocks: Inclusive Culture, Inclusive Leadership, and Inclusive Practices.

Inclusive Culture

Bupa believes in a workforce that is diverse to drive innovation and deliver seamless experiences for all customers. This inclusive culture comes alive through initiatives such as:

  • Fundación Sanitas Inclusive Games: Fundación Sanitas held the first Inclusive Games in Madrid, Europe, and Latin America. It gathered more than 170 Spanish Olympians and Paralympians around sports for all activities to create an apparent equality and project with a key message that athletics is inclusive.
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Be You At Bupa: Bupa creates an inclusive culture in the UK through storytelling on topics such as gender, age, sexuality, faith, ethnicity, family, and caring. A variety of community groups within the “Be You At Bupa” network offers a representative voice and peer-to-peer support for colleagues in constant promotion of employee-led inclusion.
Inclusive Leadership

The expression of commitment to the practice of inclusive leadership is very visible in Bupa leaders. They lead by example in building diverse and inclusive teams, developing safe and supportive workplaces in which everyone can be successful, and ensuring a fully inclusive and positive culture at the workplace. Such style of leadership is necessary for building such a culture in which everyone feels truly valued and has a sense of belonging.

Inclusive Practices

All practices reflect the strong commitment of Bupa to including and diversifying the agenda. Since 2018, Bupa has been a signatory to the Women in Finance Charter, which is a commitment from HM Treasury to support companies that wish to improve the gender balance within their organizations, specifically within the financial sector. Bupa reports to the FTSE Women Leaders Review—a business-led, independent framework setting out best-practice recommendations for British businesses to improve the representation of women on boards and in leadership teams across UK-listed companies. Furthermore, Bupa remains entitled and privileged to proclaim itself a member of the Valuable 500, which is a global “movement putting disability on the business leadership agenda to create a more inclusive world.”

Commitments to Inclusion and Diversity

Bupa is rapidly gearing up for better representation of underrepresented groups at all levels in the business. They have fully described their progress toward gender balance and set actions to drive greater inclusivity in the Pay Gap report. Its Board Diversity Policy, last reviewed on 9 December 2020, has also ensured a similarly diverse leadership team to ensure Bupa’s commitment to inclusion.

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Accessibility at Bupa

Accessibility at Bupa—making services and environments work for all. This not only takes into account physical abilities to let customers, employees, and partners have great experiences with Bupa, but also includes cognitive abilities. Accessibility does not stop at the front door of buildings but represents accessible information, technology, and environments to people of different abilities and requirements. Bupa works towards providing a workplace that is safe, accessible, and inclusive to all people around the world.

Since inclusion and diversity are in the ‘top quartile’ of priorities at Bupa – truly global in its healthcare vision, where every person feels valued and supported – their Commitment towards the principles keeps them on their toes to innovate and bring about change for the better in the quality of care extended to their customers the world over.

On the bottom line, Bupa, through its Lead In approach for an inclusive culture, inclusive leadership, and inclusive practices, stamps out their distinction in a global healthcare competing force. Their focus on diversity and inclusion not only helped employees and customers, but it also differentiated them as leaders in great healthcare experiences.

For further information about Bupa careers or international applicant sponsorship, please go to Bupa Careers.


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