6 July 2024

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Imagine the horror of a parent discovering their child has swallowed a tiny battery, unaware of the devastating consequences that could follow. This was the tragic experience of Trista Hamsmith, who lost her 18-month-old daughter to a button battery ingestion. In response to this growing concern, Energizer has taken a groundbreaking step to ensure child safety with their new batteries.

The alarming rise in cases of children swallowing button batteries in the US has prompted the U.S. Consumer Product Safety Commission to issue warnings about the dangers of these small batteries. In as little as two hours, a swallowed button battery can cause severe burns to a child’s throat or esophagus, leading to serious injuries and even death.

Energizer’s new batteries are designed with multiple safety features to prevent such tragedies. The innovative “color alert technology” is a game-changer, releasing a blue dye when the battery comes into contact with moisture, such as saliva. This visible indicator alerts parents and caregivers to seek immediate medical attention if a child has ingested a battery.

The innovative “color alert technology” is a game-changer, releasing a blue dye when the battery comes into contact with moisture, such as saliva.

Additional safety features include secure packaging and a non-toxic bitter coating to deter children from putting the batteries in their mouths. According to Jeff Roth, Energizer’s global category leader for batteries, the color alert technology is a “massive breakthrough” that enables early detection and timely medical intervention.

The clock is ticking when a child swallows a button battery, as the electric current generated can cause internal injuries and burns. Every minute counts, and Energizer’s revolutionary batteries are a crucial step forward in preventing these avoidable tragedies.

With their new batteries, Energizer is not only raising awareness about the dangers of button battery ingestion but also providing a solution to a critical problem. Parents and caregivers can now breathe a sigh of relief knowing that these innovative batteries are designed to sound the alarm and save young lives.

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